Our Services

Together we can develop an integrated communication strategy to support your organisational objectives. We identify key concepts and message strategiesto align with your organisation’s goals, before developing a clear plan to accomplish these. An effective strategic communications strategy enhances your understanding of your audience(s) and the best approaches to reach them, increasing the likelihood of achieving your desired results. Whether you’re focused on your internal communications, need to reach key external stakeholders, or both, we will craft a plan to utilise a mix of earned (content shared by others) and owned (platforms or channels you own) solutions, that will engage and resonate with the stakeholders you are wanting to connect with. Strategic communications plans should be evolutionary and updated as your internal or external environment changes. We work closely with you to understand your organisational objectives, current strategies, procedures and policies to amplify your communications activities.

We liaise with whānau, hapū, iwi, trustees, board members, rangatahi and kaumātua to ensure effective facilitation. We understand the importance of capturing their whakaaro and aspirations appropriately, while providing valuable input where necessary. A variety of methods can be utilised during the consultation process, such as online platforms, hui (meetings) or kanohi ki te kanohi (face to face). Whatever the vehicle, we will ensure the route complements your resources and capabilities.

We develop strategic marketing and social media content for your brand or organisation across multiple social platforms. Providing content that resonates with audiences is our number one priority. We believe in using the concept of wānanga and mahitahi, creating a community of collaboration. We strive to foster meaningful conversations rather than using a platform to only disseminate information and instruction. In addition to strategy and content creation, we can also manage monthly content ensuring active engagement on all social media platforms.

Creativity drives connection to the audiences you are trying to connect with, rather than the platforms themselves. We know how to connect to your audiences through creative communications using a variety of media to get your message across. We create captivating news releases and leverage our strong relationships with national and Māori media agencies to distribute your message in a way that will resonate with your audiences.

It is important your branding is conducive with your product or the pūrākau you are trying to portray. Through careful storytelling we can protect, enhance, and grow your organisation. We develop marketing strategies, brand positioning, typography and logos to align your business with its audience. We will design an authentic representation of your brand that people will recognise and respect.

History serves as a poignant reminder of the critical nature of translation, highlighting the importance of precision. We are committed to providing expert Te Reo Māori translation services, both English to Te Reo Māori and vice versa.

We have a calm proactive approach to crisis management to protect our clients’ reputations. We understand iwi politics and their complexities and are adept at working with various stakeholders, from governors to Tumu/Chief Executives or their advisors (lawyers) to create an effective communications strategy for your unique circumstance. Forecasting where issues may arise is another method in which we support our clients. We can also work with clients ahead of launching a new campaign or event to develop comprehensive crisis plans. If the element of surprise does strike, Atawhai is poised to move quickly and calmly to develop effective crisis management to minimise any negative impact on your organisation and reshape the narrative.

We believe art direction, photography and videography play an important role in increasing engagement and providing clarity and vision to storytelling. Videos help to showcase personalities, while providing a more intimate reveal of a kaupapa, organisation, and its community. Human beings are visual, and easily connect with familiar faces, environments, and objects. Our photography, videography and drone mahi is used to support key messaging shared through social media, websites, TVCs, print communications such as Annual Reports or pānui, AGM videos and interviews. Our objective is not just to grasp our clients' needs but also to understand the audience and the messaging that needs to be shared.

Embark on a transformative 6-week training program designed to enhance your skills in stakeholder engagement, crafting impactful messaging, grasping the significance of branding, mastering customer engagement, and leveraging essential digital marketing channels to achieve your business objectives.